Some of Apple's Announced Changes at WWDC May Indicate a Shift in Their Approach to Software

Some of Apple's Announced Changes at WWDC May Indicate a Shift in Their Approach to Software

Another WWDC is in the books, and Apple enthusiasts like myself are still digesting the 2-hour stream of constant announcements and features. Today's event had many of the things that we've come to expect from a June keynote. There were plenty of demos. There were corny jokes galore (I'm looking at you Siri). There were also some new wrinkles, as we saw more women on stage during the various demos, as well as a higher than usual number of glitches during the presentations. Nothing Earth-shattering of course, but anything out of place during an Apple Keynote usually stands out.

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Reasons for Apple Optimism After a Wave of Quarterly Earnings Blues

Reasons for Apple Optimism After a Wave of Quarterly Earnings Blues

I guess Apple had it coming. You really could feel it after their last quarterly earnings call, where a year-over-year loss this time around was actually projected. But you can bet that, even before that bit of foreshadowing, shovelers of click-bait everywhere were sharpening their pencils and preparing the hit pieces, just waiting for the day they could finally say, "Look! The gravy train is over."

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How to upgrade your iPhone to the AT&T Next Program from an Apple Store

How to upgrade your iPhone to the AT&T Next Program from an Apple Store

AT&T launched their Next upgrade program in July 2013. In doing so they offered consumers a convenient and easy way to upgrade to a new iPhone every year without having to reach deep into their pockets, because the only upfront cost was the tax collected on the full price of the phone. With the majority of carriers already switching focus away from the typical two-year subsidized contracts in favor of plans similar to Next, consumers are now left with two basic choices to secure a new iPhone each year

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Is 3D Touch the Beginning of a New Direction for the iOS Home Screen?

Is 3D Touch the Beginning of a New Direction for the iOS Home Screen?

Remember what a surprise iOS 7 was when Apple revealed it at WWDC two years ago? In a world where almost every detail of every new feature or app is leaked ahead of the event (Thanks a lot, Mark Gurman), that release still stands out in my mind, because we really didn't know what to expect going in. I remember thinking it would be a "fresh coat of paint," but that was all I expected.

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Our take on Apple's Media Event; what you might have missed

Our take on Apple's Media Event; what you might have missed

Apple pretty much knocked it out of the park with their Special Media even last week.  We saw new iPhones & iPad's, the first major update to the Apple TV in years, updated watch models and bands, a fresh coat of paint for iOS & watchOS, not to mention the brand new SDK for tvOS, and I'd say we had a _lot_ to digest.  Having said that, we're still taking it all in and trying to digest what we like and what we might have missed the first go around.

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Apple Just Trolled the US Wireless Industry

Apple Just Trolled the US Wireless Industry

Apple has had a tenuous relationship with American wireless carriers since their first forays into the phone indutry. First, there was the exclusive relationship with AT&T that left millions of customer out on the cold, strained AT&T's network, and created a lot of resentment among their competitors. Also, the no contract business model Apple tried with the original iPhone that resulted in a very high price tag and hampered sales.

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